Yasmine Meril DInsights from Sony Music’s Ludovic Guinnebert: The Convergence of Music and Influencer MarketingIn an interesting conversation with Ludovic Guinnebert, Marketing & Promo Director at Sony Music France, we explored the critical role of…2 min read·Feb 20, 2024----
Yasmine Meril DUnlocking the Potential of Influencers Abroad: Insights from Kacey Margo’s ExperienceI am a French woman living abroad, of course I love this topic…4 min read·Feb 14, 2024----
Yasmine Meril DThe Untapped Potential of Athletes as Micro-Influencers in the Digital Age: Insights from Yves PonsIn the digital age, where social media influencers have become pivotal in shaping trends and influencing consumer behavior, a quieter yet…4 min read·Jan 27, 2024--1--1
Yasmine Meril DHidden Face, Clear Vision: Savannah VH’s Innovative Approach to Social MediaChallenging Norms: Navigating Fashion and Lifestyle Influence Without a Visual Identity…3 min read·Jan 3, 2024----
Yasmine Meril DInfluencer Insights: Embracing Quebecois Culture in American Brand StrategiesAt 12pm in Los Angeles, 2pm in Montreal, our screens came alive on Zoom, bridging the miles between us. It was time for an insightful…2 min read·Dec 12, 2023----
Yasmine Meril DInfluencer Marketing: What’s Next?Disclaimer: What follows is based on my personal predictions.3 min read·Nov 19, 2023----
Yasmine Meril DRedefining Influence: Pauline Perina’s Perspective on Respect, Engagement, and the True Value of…Challenging Misconceptions: How @the_french_fit is Redefining the Influencer Role.2 min read·Nov 14, 2023----
Yasmine Meril D“Building Confidence by Embracing Your Doubts”The Mindset of a Scorpio Rising3 min read·Sep 13, 2023----